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About

WHO WE ARE

Every part of your life is affected by what you eat, which is why it's important to make good food choices every day. wants to help.

Eat This, Not That! is based on the best-selling Eat This, Not That! is a brand with an award-winning team of journalists, board-certified experts, doctors, nutritionists, chefs, personal trainers, and dietitians who work together to bring you accurate, timely, informative, and actionable content about food, nutrition, dieting, weight loss, health, wellness, and more.

Eat This, Not That! is the leader in health and wellness, with breaking news about food and restaurants, healthy eating guides, and proven "no-diet" weight loss strategies. is now the number one nutrition website in the world and one of the top five food websites in the United States.


OUR MISSION

We want to give you the tools you need to make better food choices every day by giving you tips, shopping lists, and nutrition guides that are backed by experts and research. So you can be healthy, fit, and feel your best, our content can help you when you go grocery shopping, eat out, eat on the go, cook at home, and more.

WHAT WE DO


The Web page

The News-11 is used by more than 110 million people every year. ComScore says that the site has a bigger audience and is getting more visitors faster than many of its top health and wellness competitors. So far, we've written over 12,000 articles with breaking news and advice that can change your life.

The Texts

Don't eat that, eat this! 8 million copies of books have been sold, with Eat This, Not That! When You're Expecting is a book written by Dr. Jennifer Ashton and Dave Zinczenko. Cook This, Not That! is another book in the series. , Don't Drink That, Drink This! and Don't Grill This! The 7-Day Flat-Belly Tea Cleanse is another one.

HOW WE DO IT

Our editorial staff is made up of people who have worked in news, publishing, nutrition, and lifestyle reporting for a long time. We are committed to the highest journalistic ethics and standards, and we don't let our advertisers or other outside influences affect how we do our jobs.

Our team is dedicated to research, expertise, data, and authority, and that shows in our content. We make sure that what you read on our site is accurate, up-to-date, and medically sound by following strict editorial guidelines. We do our own original reporting and only use news sources, academic journals, research institutions, and peer-reviewed studies that are known around the world.

Our Medical Expert Board reviews and adds to both new and old content on a regular basis to make sure that it is accurate.

Our rules about ethics and checking facts

When you're ready to make a big decision about your diet and/or health that will affect the rest of your life, you should expect to be led by accurate and reliable information. Because of this, our content is checked for accuracy by a team of experienced journalists and reviewed by a board of qualified medical experts.

Our editorial team and network of writers only use first-hand sources when doing research for articles (i.e. academic studies, peer-reviewed research, or interviews with licenced medical professionals, including members of our industry-leading Medical Expert Board). There are clear links to these sources in our articles so that readers can easily check their credibility.

We've put together a group of certified and well-known medical doctors, registered dietitians, certified nutritionists, certified personal trainers, and culinary and wellness experts to make up the Medical Expert Board. These trusted partners work closely with our editorial team to make sure that the content on Eat This, Not That! is accurate from a medical point of view and based on the latest science. Their name won't be added to the byline of an article until it has been carefully looked over.

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